9A: Industry Comparisons for Twitter

The companies I decided to compare based on Twitter presence include Murphy Nasica Consulting, Crossroads Campaigns, Environment America, and Caring Across Generations.

@MurphyNasica

Murphy Nasica has a well established design theme, however does not have consistently generated content.  Murphy Nasica's last post was early September.... OF 2016! The content is definitely outdated.

@EnvAm

Environment America has a consistent Twitter presence. This organization regularly uses trending hashtags  and often calls out other individuals in the Twitter-verse.  While there is not a large interactive presence, Environment America has almost 30,000 followers!

@CrossroadsCmpns

Like a bad mix of the former companies.  Crossroads Campaigns has not generated a post since March, and has limited engagement among its followers.

@CaringAcrossGen

Caring Across generations makes strong design choices and a consistent Twitter presence.  On the downside, Caring Across Generations has the lowest number of followers with limited engagement to boot.